Offering an extensive range of cat and dog food for purchase online calls for a database-driven e-commerce site with simple navigation to help shoppers find the exact product for their pet and supporting nutritional information, quickly and easily. Payment is simplified, too, through Barclay’s EPDQ system. Customers can also locate their nearest Nutro retailer via a postcode-driven search function.
Providing in-depth account management facilities, amongst other services, the site’s administration area enables Nutro to track order placement and delivery by customer number or date, and to view customer spend over specified time periods.
Strategy, design and development, branding