Our brand portfolio shows a number of visual identity solutions. Logo design, however, is only one aspect of the branding story. In nearly all cases, Red Sky goes on to implement brand identities across our clients’ corporate estate and communications pieces.

This will often include web sites and a wide range of printed material, for which we not only write the text, but also establish an appropriate ‘tone of voice’ for the many different markets in which our clients operate.

Once an identity has been finalised, we prepare guidelines to ensure its subsequent application is both coherent and consistent. To assist this process, we are often invited to present the new identity to company staff, and then monitor the production of newly branded materials, until the identity is established and its application is fully understood.